Job Description
We are seeking a creative, proactive, and results-driven Digital Marketing & Public Relations Officer to strengthen and maintain positive relationships with the clients, media, and other stakeholders.
The ideal candidate must be skilled in digital marketing, content creation, brand communication, social media management, and public relations.
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Responsibilities
- Develop and implement digital marketing strategies to increase client brand awareness and audience engagement.
- Create, edit, and publish engaging content, including graphics, videos, captions, and promotional materials.
- Develop and execute public relations strategies to maintain a positive corporate and brand image.
- Build and maintain relationships with media organisations, influencers, clients, and relevant stakeholders.
- Prepare press releases, newsletters, official statements, and other corporate communications.
- Monitor online conversations, brand mentions, and public perception of the client company.
- Coordinate promotional campaigns, media engagements, events, and publicity activities.
- Track digital marketing performance and prepare regular reports on engagement, reach, leads, and campaign results.
- Research market trends and competitors to identify growth opportunities.
Requirements
- Bachelor's degree or HND in Mass Communication, Public Relations, Marketing, Journalism, or a related field.
- Proven experience in digital marketing, social media management, public relations, or a similar role.
- Excellent written and verbal communication skills.
- Proficiency in social media management and digital marketing tools.
- Knowledge of content creation, graphic design tools is an advantage.
- Strong organisational, interpersonal, and relationship-management skills.
- Ability to work independently, meet deadlines, and manage multiple projects.
- Creativity, attention to detail, professionalism, and a results-oriented mindset.
- A portfolio of previous campaigns, content, or PR work will be an added advantage.
How to Apply
Qualified candidates should send their CV and portfolio to "[email protected] or "[email protected] using “Digital Marketing & Public Relations Officer” as the subject of the email.
Only shortlisted candidates will be contacted.
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